Confidently generate huge ROI from your LinkedIn Ads
And demystify the most expensive paid ad channel once & for all.
In this course, LinkedIn pro & official partner AJ Wilcox walks you through his 3-step process to squeeze the best performance out of your LinkedIn Ads, even if you’re brand-new to the platform.
Here’s what AJ will teach you:
- Which businesses should & shouldn’t advertise on LinkedIn
- How to craft an offer that stands out
- How to create & manage killer ads and audiences
This course will enable you to…
- UNLOCK THE POWER OF LINKEDIN: Tap into LinkedIn’s premium audience for the lowest possible costs using AJ’s proven methods
- TARGET SMARTER: Scale your audience, avoid your competition, and build wildly effective retargeting audiences
- CREATE COMPELLING OFFERS: Craft irresistible offers that drive high-volume clicks & conversions
- FINE-TUNE YOUR FUNNEL: Troubleshoot & test your funnel for optimal performance and efficient management — so you waste zero time
Finally leverage LinkedIn Ads for your business
You’ve probably considered running LinkedIn Ads in the past… and then discovered that they’re incredibly expensive. Hoping to avoid costly mistakes, you’ve put it off till now.
But you can’t afford to wait any longer to put LinkedIn’s powerful platform to work for your business.
Instead of blowing your ad budget on newbie mistakes, skip straight to a high-performing ad strategy.
In this course, LinkedIn agency partner AJ Wilcox shares the tips, tricks, and methods he’s created over years of creating and managing high-revenue-generating LinkedIn ads. You’ll learn exactly which pitfalls to avoid, where the high-value opportunities lie, and how to strategically target your most valuable prospects.
In addition, you’ll discover:
- How to select optimal audience sizes — which is crucial to generate the right mix of hyper-targeted data
- The types of offers that drive interest and conversion — without appearing sleazy or scammy
- How to systematically test offer variations — so you’re always improving performance
- How to renew interest in your offers over time — to avoid fatiguing your prospects & continually generate results
Finally, you’ll learn how to effectively monitor and manage A/B tests, analytics, tracking, and closed-loop reporting… without stumbling around and wasting hours inside LinkedIn’s ad manager.
This course is a must-do if…
- You’re in B2B marketing
- Your customer lifetime value is $15k+
- Your prospect can be defined by their professional facets
- You have experience with paid ads, but haven’t gotten a handle on LinkedIn yet
This course is NOT for you if…
- Your customer lifetime value is less than $15k
- Your prospects can’t be defined by professional parameters or spend little time on LinkedIn
- You have zero previous experience with paid ads (ex. AdWords, Facebook, or Instagram)
Supported by a private group of peers & professionals
Your course purchase includes access to a private, members-only discussion group with AJ and your fellow course enrollees. Share your successes, and get pro guidance to overcome any challenges.
Taught by a practicing pro who lives & breathes LinkedIn Ads
AJ Wilcox, LinkedIn Ads Pro / Speaker / Founder @ B2Linked
AJ Wilcox is the founder of B2Linked.com, a LinkedIn Ads-specific ad agency started in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide.
B2Linked provides both account management and consulting services around LinkedIn Ads. They’ve managed over $100m in cummulative ad spend on the platform.
AJ lives in Utah with his wife and their 4 kids. When he’s not generating enormous LinkedIn ROI for his clients, he competes in triathlons and races go-karts.
Why we hand-selected AJ to teach this course
When I started with AJ, I did not know anything about advertising on LinkedIn. He basically taught me how to effectively run LinkedIn ads from scratch. It was a very, very educational type of experience. He took his time in order to train me, train the other people on my team, ensure that we are using best practices. We were the third largest advertiser on LinkedIn.
Take this 100% online course at your own pace
Become a LinkedIn Ads expert in just 4 info-packed classes
Show Off Your New Skills:
Get a Certificate of Completion
Once the course is over, pass a test to earn a CXL certification.
Add your new certification to your resume & your LinkedIn profile. And get that well-earned raise you’ve been waiting for.
Need help getting your employer to pay for this program?
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