Data-Driven Marketing Courses Delivered by the Best

Learn from the top performers to become one

Online courses on growth, digital marketing, optimization, analytics, persuasion. 

  • World's leading practitioners teaching you their best stuff.
  • Monthly live online courses. A wide catalog of pre-recorded courses.
  • Certification programs on conversion optimization, growth marketing and online psychology.

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See why Sanoma put dozens of people through our training programs:

Some of the companies that train their teams here

Start getting results like the best. Get more effective, get certified

World class online training programs on digital marketing. Self-paced and instructor led. Get certified.

"When I see the CXL Institute Certificate on a job application, it is an immediate stamp of approval. It means that the applicant has been trained by the best in the world, and that he or she learned CRO fundamentals like conversion research, web analytics, UX and testing strategy."

Michael Aagaard, Senior Optimizer


Upcoming Live Courses

Live courses consist of 4 to 8 live online classes that take place at certain dates/times, so you'll actually schedule time for them and learn.

Live screen sharing, step-by-step demonstrations and Q&A with the instructor.
Recordings of all classes are posted after.

I took my first live course with CXL Institute - complete game changer. You're more accountable for being at class because you see the instructor, get to ask questions in real-time and you interact with the other class attendees. You can't do that with other online courses. It becomes a community and I'm lucky to be a part of it!

Amanda Gant, Marketing Manager @ Orbit Media

Library of Pre-Recorded Online Courses

Past live courses are available as on-demand recordings. Fully self-paced.

All of these courses are included with the All-Access plan (or available for a la carte).

Click here to see the full list of courses »

Need help communicating the value of this program to your team?

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“I'm shocked. Dude, wow. Seriously. This is insanely good. I thought I knew a fair few things before but am genuinely shocked at the quality of the new material and reinforced to see the items I already knew mentioned as important and covered. This is an exceptionally good service you've created."

Chris Redshaw

Ongoing live and recorded courses to train your team on all things data-driven

The half-life of digital marketing know-how is about 2.5 years. Everything changes rapidly. If you’re not continuously learning, you’ll become ineffective trying to employ outdated tactics.

CXL Institute brings you in-depth certification training programs and live online courses by world-class practitioners. You get access to pre-recorded video courses and live courses (new course starting every 2 weeks).

All of our instructors are hand-picked and carefully vetted - the very best.


Enroll to the CXL Institute All-Access Plan. You will get:

  • Every Past and Future Live Course from Our Catalog
  • Conversion Optimization Minidegree Training Program
  • Online Persuasion & Psychology Minidegree Training Program
  • Growth Marketing Minidegree Program
  • CXL Live & Elite Camp Conference Recordings
  • Annual "What Works Now" Ecommerce Reports


  • Save $1088 compared to monthly plan
  • Optimization advice from CXL
  • Get priority support

Billed once a year

  • Save $592 over a year compared to monthly plan

Billed every 3 months

Billed every month

(only +$19/mo, $39/qtr or $149/yr for each additional user)

7-day money back guarantee. Cancel your subscription at any time in "My Account" panel. Your access to all the content will be available during active subscription only.

Any pre-purchase questions? Talk to us on live chat or request a demo.