Content strategy is a bridge between Google and your thank you page. In this webinar, you’ll learn to build powerful, durable connections to your audience, driving new levels of demand. Advertising is temporary, but content is forever. Transform yourself into a content strategist with new skills in SEO, influencer marketing and analytics. During this webinar, you will find yourself pressing pause and then taking immediate action.
In this webinar, you will learn…
- Data-driven empathy that tells you exactly what topics your audience wants
- Influencers to help you create and promote content
- Content best practices to create the perfect page
- Analytics to find small actions that will drive big outcomes
About Andy Crestodina
Andy Crestodina is a co-founder and Chief Marketing Officer of Orbit Media, an award-winning 38-person digital agency in Chicago.
Over the past 18 years, Andy has provided digital strategy to 1000+ businesses. He speaks at national marketing conferences, writes for big blogs and hosts a little podcast.
Andy has written hundreds of articles on content strategy, search engine optimization, conversion and analytics.